Why Advertise on our Site?
HINcity.com provides its clients with a unique, integrated and powerful gateway to the elusive Gen X-Y audience. Clients are provided with a unique, integrated and powerful gateway to the potent, yet elusive Gen X-Y audience. HINcity.com reaches the largest audience within their space and creates an interactive and entertaining environment that simultaneously empowers the Gen X-Y audience to express their individuality. In this new era of entertainment, HINcity.com provides the necessary tools for any client to maximize their exposure in the unique and emerging cultures.
Who visits HINcity.com?
HINcity is the epicenter and online social network of the tuner culture targeting sport auto enthusiasts, models, gamers, musicians and fans of the scene. Over 75,000 members (and growing) share information and experiences, pursue common interests, safely transact with each other and interactively experience the style and substance of the Gen X-Y and youth automotive culture.
Who’s our Audience?
HotImportNights.com reaches the most influential, authoritative youth automotive enthusiasts in the market! We attract all lifestyle and culture aspects and create unrivaled online marketing opportunities for the most cutting edge brands in the industry! Check out the target market:
Gender:
87% Male
13% Female
Age:
18 years: 3%
18-24 years: 54%
25-36 years: 26%
37-45 years: 14%
46+ years: 3%
Education:
Less than $20K: 32%
$20 – 60K: 49%
$60 – 100K: 14%
$100K or more: 5%
Audience Highlights
75% of respondents are tuner themselves
64% spend up to $500 on tuning-relating purchases a month
75% spend up to $500 on leisure/hobby activities per month
85% agree to be technologically savvy
79% consider themselves fashionable
80% are active users of other social networks such as MySpace and YouTube
Other Interests & Activities:
- Music
- Nightlife
- Fashion
- Motorsports
- Extreme Action Sports
- B-boy/Urban Culture
- Electronics
- Gaming
*Source: HIN Audience Survey – Summer 2007.
A Complete and Powerful Ad Serving Solution
HINcity.com provides a complete ad serving solution, including tracking and analysis, which seamlessly integrates with 3rd-party advertising systems (ie. Zedo, DoubleClick DART, etc.). We can provide you with monthly, weekly and daily statistic.
Ad banner Specifications
Top Banner
Dimensions: 728 x 90
Format: GIF, JPEG, or Flash
Skyscraper
Dimensions: 160 x 600
Format: GIF, JPEG, or Flash
Gallery/Box
Dimensions: 300 x 250
Format: GIF, JPEG, or Flash
Interstitial Floating Banner
Dimensions: 300 x 250
Format: GIF, JPEG, or Flash
Additional Advertising Opportunities - Please contact us for more details
· HIN E-mail newsletters which are sent out to registered members
· Event Coverage Sponsorship.
· Roadblock Sponsorships by Event or Section
· Video Opportunities.
· Online Contests/Sweepstakes
Advertising Rates
Please contact us for a quote and media kit. We can custom-tailor ad campaigns for your company or product.
Contacts
For online advertising opportunities, please contact:
Web Advertising and Event Sales
Jason Dienhart
(949)789-7439 x245
